S & S Sales Corporation
S&S Sales Corporation is a respected and trusted distributor of adhesives, panel systems, sealants and sealant accessories, air & vapor barriers, traffic coatings and waterproofing products.
Our team helped S&S upgrade their B2B Znode eCommerce from Znode 7.0 version to Znode 9.7.
Website URL: www.sssales.com
S & S Sales Corporation is a traditional distribution business with digital eCommerce portal serving customers for easy and quick ordering. S&S came to us looking for help with re-design and re-build website using the newer Znode 9.7 verison. The key business objective were improving customer experience, performance, better search results ranking and newer modern design.
Challenge
There was a lot of shortcoming in offering buyers what they needed to make a purchase. Some big ones included missing B2B features, no self-serve portal for account management. Other challenges included but not limited to
- The website was running on the earlier release of ZNODE 5 version.
- Migrating all data and content to Znode 9
- Usability
- Slower page load times
- Failing Google Core Web Vital
- Mobile – poor page performance, extremely low conversion rate
- In-accurate inventory data, failing at multiple points.
- A lot of In-efficiencies for customer service using admin, phone orders
- No B2B workflow for Quote, Approval management
Solution
NIVI Solutions helped S & S Sales re-shape the digital presence. Services we provided to S & S Sales to help achieve all business objectives.
- Creative Services & Consultation – new modern usable design
- ZNode 9 install, configuration & customization
- Engineering service to develop the new design and integrate with Znode 9
- Migrate all content from Znode 5 to Znode 9
- Macola ERP Integration to push and pull order, customer, quote, price, inventory data both ways.
- Integrate shipping & tax services
- Speed & Performance optimization to help pass Google requirements
- Website security audit consultation and engineering.
- Enabling and configuring B2B features – Quote, Approval Management, Multiple Price list (Negotiated pricing by account managent)
- Deployment & Hosting
Outcome
- 40 %increase in sales YOY
- 70% improvement in mobile conversion rate and 25% increase in desktop conversion rate
- Organic traffic growth leading to higher new customer acquisition.
- Self server portal for shoppers to manage invoices, pay by invoices directly improving shoppers experience.
- Operational eficiency
Drew Shoe Corporation